From Health Crisis to Happiness Architect: Lessons for Plant-Based Entrepreneurs

Every great business starts with a powerful story, and in our latest Plant Based on Fire episode, we heard one from the incredible Ricky Powell. As an author, speaker, and success coach, Ricky has a unique perspective on the intersection of plant-based living, entrepreneurship, and lasting happiness.

Ricky’s own journey began over 30 years ago when an elevated cholesterol reading inspired him to go vegan. A few years later, he fell off the wagon, but a pivotal moment after watching the documentary What the Health brought him back for good.

I looked at her at the end and I said, that's it, I'm out. I'm done… This is a lifelong thing now.

This unwavering commitment to his health now fuels his professional purpose.

He's a true happiness architect, teaching others that your mindset is your greatest asset. Ricky shared a profound truth for all entrepreneurs:

Life truly becomes… 10% what happens and 90% how we respond to what happens.

This philosophy was forged through personal loss and a life-altering health diagnosis, which he turned into his greatest motivators. He’s now building his coaching business, Lifelong Happiness, to help people find joy and fulfillment without money being a barrier, offering free resources and a low-cost community membership.

For plant-based entrepreneurs, Ricky's message is a reminder that resilience is built on a strong inner foundation. To succeed, you must commit to your vision and nurture your well-being. By prioritizing habits like morning workouts, sufficient sleep, and practicing gratitude and forgiveness, you can sustain the energy needed to build a thriving business.

Ready to build a business that truly makes you happy? Check out the full episode of Plant Based on Fire to learn more from Ricky Powell's journey.

🔗 Useful Links:

• Website: https://www.lifelonghappiness.com/

• Facebook: https://www.facebook.com/LifelongHappiness/

• Instagram: https://www.instagram.com/rickypowell/?hl=en

• LinkedIn: https://www.linkedin.com/in/lifelonghappiness/

Until next time, keep that fire burning!

Subscribe to the Plant-Based On Fire podcast on YouTube or your favorite streaming platform today and stay connected with our ongoing exploration of the complex plant-based business world.

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Episode’s Transcript

Please understand that a transcription service provided the transcript below. It undoubtedly contains errors that invariably take place in voice transcriptions.

Bryan (00:01.42)

Welcome to Plant Based on Fire, where we talk about plant based businesses and their inspiring stories to thrive in our industry. I'm your host Bryan. And joining us today is Ricky Powell is the author, speaker, corporate trainer, and success coach with a passion for helping others achieve lasting happiness and fulfillment. Welcome to the show, Ricky.

Ricky Powell (00:23.207)

Thank you so much, Bryan. I am so glad to be here with you.

Bryan (00:26.85)

I know we connected a few months back and it's been a little bit of planning to get this going, but I'm so glad we were connecting and get to learn all about lifelong happiness. But like, as we get into that, I wanted to say like, let's, let's go back in time and learn a little bit more about your plant-based journey. think I've been doing this for almost 15 years myself. I think you've got me beat by almost double, right? It's something like that. So talk to me about where it started.

Ricky Powell (00:50.813)

Wow. Well, it's been, yeah, you know what? Honestly, for the first time around, it started over 30 years ago. And so, yeah, those are early days. And the reason I dove into it is because I went to the doctor's office and my cholesterol was elevated. I mean, it wasn't off the charts or anything, it was elevated. And I've always really cared about taking care of myself.

Bryan (01:00.654)

That's right.

Ricky Powell (01:20.747)

did a search for books and I stumbled upon Diet for a New America by John Robbins. And so I read the book, I watched the documentary, and pretty much I just said, I'm done, that's it. And I did a cold turkey overnight. And I had just started, I don't think I was engaged to my girlfriend yet at the time, you know, we were still dating, but anyway, I went vegan and of course she was not thrilled with that, you know, it,

Bryan (01:26.638)

Mm-hmm.

Bryan (01:42.894)

Okay, yeah.

Ricky Powell (01:49.563)

It was what it was. our health, there's nothing more important than our health. you know, so I did it and I went about two and a half years back then and I would, if we went to restaurants, I would have them adopt the menu to suit my needs. I remember going to California Pizza Kitchen and ordering a, a cheeseless Thai broccoli pizza, you know, and it was great.

Bryan (01:50.989)

Yeah.

Bryan (01:54.702)

That's right.

Bryan (02:06.05)

Mm-hmm.

Bryan (02:16.802)

done that myself before. Yeah, it's amazing.

Ricky Powell (02:19.475)

Absolutely. Yeah. And so I went about two and a half years. The only thing I really even vaguely missed was sushi because I used to love sushi back in the day. And then I work one of my colleagues was on, you know, the ridiculous Atkins diet or something like that, and talked. I don't know how he did it, but I think he talked me into it or something. So

I just, I gave it up. slowly went back to eating everything. And then I was like that for many years, but I always wanted to get back to it. I always wanted to get back to being vegan. But again, my wife had no interest. My kids certainly had no interest. And then finally, about eight years ago, my wife and I were at a barbecue restaurant. We shared baby back ribs and...

I came home and found the documentary What the Health on Netflix. We watched What the Health, right? We watched What the Health together. And I looked at her at the end and I said, that's it, I'm out. I'm done. You can join me if you want. You don't have to. But that's that's it for me. This is a lifelong thing now. And it has been ever since. I've never looked back. And in fact, Bryan, I got to tell you something new.

Bryan (03:17.462)

Mm hmm. Yeah. Powerful one.

Bryan (03:35.042)

Mm-hmm.

Ricky Powell (03:41.133)

within even the last six weeks has developed, which is, you know, it's, we can be vegan and still not be healthy because of the vegan junk we're eating.

Bryan (03:43.598)

Okay.

Bryan (03:54.924)

That's right. I was just talking to a friend about Oreo cookies.

Ricky Powell (03:59.831)

Right? Oreo cookies. And not only that, but I mean, there's so many meat substitutes that are delicious. I mean, they're so good, but they're highly processed. And so what brought me back around to this is that a while back again, I went to the doctor and I've been seeing a cardiologist and I'm sure we'll get into all of that and everything. But again, my cholesterol has always been a little elevated and

Bryan (04:08.163)

Mm-hmm.

Bryan (04:12.652)

Yeah, that's right.

Bryan (04:22.467)

Mm-hmm.

Ricky Powell (04:28.889)

I was reminded of the protocol from Dr. Esselstyn and Madugal, which is essentially no oil, no avocado and no nuts. And oil of course is in almost everything, seemingly. And I've always loved avocado and nuts, but again, I take my health very seriously. And I said, you know what? I will do anything I can not to have to go on statins. And so...

Bryan (04:33.272)

Mm-hmm. Mm-hmm.

Bryan (04:57.176)

That's right.

Ricky Powell (04:58.227)

I've now incorporated that and I'm already used to it. And I, you know, it's fine. It's fine. Yeah.

Bryan (05:04.558)

That's right. That's right. You'll find some other things to put on your oatmeal. You know what I mean? So that's right. Well, I know that that the, the heart disease side of it kind of, you know, I think helped you find your path towards this happiness architect, right? I mean, talk to us about like the hurdles, the process there, you know, as you were going,

Ricky Powell (05:09.892)

absolutely, yeah.

Ricky Powell (05:25.81)

Yeah.

Bryan (05:33.728)

and discovering this path to lifelong happiness.

Ricky Powell (05:38.483)

So really, I've been grateful to be alive from day one, honestly. mean, before I really even knew what gratitude was, because my, kind of long story short there, my mom got married for the first time when she was 17 to a very abusive man. Had two kids with him. My dad was her dry cleaner. That's how they met. He was 16 years older.

Bryan (05:49.676)

Mm-hmm.

Bryan (06:00.088)

Mm-hmm.

Ricky Powell (06:05.829)

married and divorced twice before he met my mom. They got together, but he never had kids, because he physically could not have kids. There was something blocking his tubes. Well, one Memorial Day after they had been together several years, they were on their way to a barbecue. They got broadsided by a drunk driver. Terrible accident. My dad broke his arm, broke a few ribs, took months to recover. And then later they were at the doctor's office. He looked at my mom and said,

Bryan (06:08.803)

Hmm.

Ricky Powell (06:33.693)

I don't know how to tell you this, but you're pregnant. That accident not something loosened him and there I was. I was literally the result of a drunk driving accident.

Bryan (06:40.905)

Wow.

Wow, in a good way, finally. Yeah. Yeah. Mm-hmm.

Ricky Powell (06:46.467)

Right? mean, who knew that there was a silver lining in that marble cloud, right? But as soon as I was old enough to appreciate that story, immediately, I mean, my gratitude for being here really just grew and grew. And from then, it continued to grow. I got to live my childhood dream as an actor because of a best friend I made at six years old.

Bryan (06:57.262)

Yeah.

Bryan (07:13.848)

Mm-hmm.

Ricky Powell (07:14.809)

know, his dad helped me get an agent, started doing TV shows like Bewitched and lots of shows in the 70s and commercials. And so again, the gratitude factor was always there. And then really what led me closer to the happiness point was in high school, I became best friends with a young man named Michael Lawrence. And he was the younger son of Steve Lawrence and Edie Gourmet, who some people, you know.

might remember that his parents were very famous singing icons of the 50s, 60s, 70s. So he became like the brother I never had. And we went on to college together. And then after college, he got a job immediately at a production company. And six weeks later, I hadn't found a job yet. He called me even though I was sick as a dog. He said, you got a call. They need a post runner. So I did. And they hired me. started the very next day. And now we're working together.

Bryan (07:45.216)

Mm-hmm. Mm-hmm.

Bryan (08:05.549)

Okay.

Ricky Powell (08:10.387)

life doesn't get any better. We're doing what we love, right? Working together. Well, six months after that, I get a call at eight in the morning from the woman who hired me. And she said, Ricky, I have bad news. Now I hear that I'm thinking you're fired. You know, what else could it be? She said, Michael had a heart attack and died this morning.

Bryan (08:12.504)

That's right. It's right.

Bryan (08:25.484)

Yeah.

Bryan (08:30.677)

my goodness.

Ricky Powell (08:32.355)

And Bryan, in that moment, life didn't make sense anymore. The world collapses. I felt like I should have been dead a hundred times from stupid things I had done as a teenager. And here's this kid who never took a drug in his life, didn't smoke, he was an athlete and would give you the shirt off his back. And he's just gone in an instant. And he had a congenital heart condition and they knew about it, but it was not supposed to be a big deal.

Bryan (08:36.438)

Yeah, yeah. Your world collapses.

Bryan (08:45.229)

Right.

Ricky Powell (09:01.971)

And six years later, I was diagnosed with not only the same condition that he had that took his life, but a secondary condition. So I've been living with the knowledge that sudden death is a very real possibility for me. And as terrifying as that was, it has totally been my motivator. And it just, it's given me purpose and passion and...

Bryan (09:16.108)

Yeah, yeah.

Ricky Powell (09:29.511)

just a zest for life. And I really love helping people break through any barriers that they may have, any self-doubt or negative self-talk or just it's, our mindset is everything, right? And it's so much easier than people realize. Our instinct is to say, it's hard because

Bryan (09:32.291)

Mm-hmm.

Bryan (09:46.221)

Yeah.

Ricky Powell (09:56.901)

Our brains aren't wired to make us happy, they're wired to keep us alive. But we're born automatically with a negative bias and that's where a lot of these issues come in. And I just love helping people understand that you don't have to live like that. You really can live life on your own terms.

Bryan (10:01.272)

That's right.

Bryan (10:15.412)

It was so interesting. Like I was trying to write these questions for this, interview with you today, a couple of days ago. And the, the thing for me is I was, I stumbled into a video on happiness and I, the, the premise was basically along the lines of people, people go out and they make all these lists about wanting to write down all the things that make them happy.

You know what mean? And like, if I do this, I'll be happy. If I do that, I'll be happy on that front. And the video is really about trying to like flip that narrative to a degree and sort of say everything around you is happiness and anything that doesn't bring you happiness. You should be pushing away somehow. You know what I mean? Like you can go and there's nothing that's that's neither good or bad on that front. It's like you can go outside and it can start raining.

Ricky Powell (10:42.299)

Yeah.

Ricky Powell (10:45.683)

you

Ricky Powell (10:56.051)

Mm-hmm.

Bryan (11:12.216)

and you have to decide, do I want to be happy in the rain or do I want to think that the rain has ruined it for me of some sort? like the rain is not the rain's fault in any way. So it's just like that was a mental almost switch for me to think about because I've built these happiness lists in my life, you know, and I've done that. that I don't know. So what is your thoughts on that concept, that idea? Is that something that you help teach people as you go through your process?

Ricky Powell (11:37.651)

Oh, absolutely. And I love that. I'm so glad you brought that up. And because I'm listening to you talk and of course, the quotes are just pouring in. I am the biggest quote junkie you'll ever meet. Because I immediately brought to mind the quote and forgive me because I can't I'm not sure who said it, but it's like there is nothing good or bad. There's nothing good or bad, but thinking makes it so. And yeah, it's very true. We play we all end up playing this

Bryan (11:44.878)

That's right.

Bryan (12:01.368)

Mm-hmm.

Ricky Powell (12:07.513)

I'll be happy when game, right? I'll be happy when I'm making X number of dollars or living in a bigger house or driving a better car or when I meet my soulmate or when we have our first kid or second kid or when our last kid moves out. There are so many, yes, right? Still waiting. There are so many reasons we give ourselves for not being happy right now. And Bryan, the thing to remember is,

Bryan (12:23.714)

That's right. I'm waiting for that day too.

Ricky Powell (12:37.745)

this moment now literally is all we have. Our next moment, forget about tomorrow not being guaranteed. Our next moment is not guaranteed. We could step off a curb and get hit by a bus. So yeah, it's so important to know that.

Bryan (12:45.133)

Mm-hmm.

Bryan (12:49.378)

Yeah. Mm-hmm. Yeah.

Bryan (12:56.942)

It is. They brought that new super telescope online and they discovered like 5,000 new asteroids. know what mean? Stuff that's completely out of our control. They were like, oh cool, there's even more asteroids now. So that's my inner science geek to not bring the negativity, but to just say, we just don't know. you said, I mean, I think like for many of our listeners, you know, the idea of happiness can seem

Ricky Powell (13:04.56)

Yeah. Yeah.

Yeah.

Ricky Powell (13:16.019)

Yeah, I-

Bryan (13:25.088)

elusive, especially when they're like, you know, trying to either build a plant based business or navigating this health change that's, that's drastic. So I guess like, how do you define happiness in that context of like a sustainable business, a plant based lifestyle, like help, help define it for the listeners out there.

Ricky Powell (13:47.283)

You know, I think there's probably as many definitions as there are people out there because happiness, it's so interesting. mean, it's going to be different for every single person. Right. We all have our own ways of experiencing joy and inner peace and gratitude and forgiveness and serving others. You know, and there's this mission of the plant based business, which I just salute everyone who's doing this.

It's so important for so many reasons. And of course I'm preaching to the choir, but I love preaching to the choir, right? Because we're not only, know, I used to, we many times we'll use the term like-minded, right? Well, recently I've kind of let that go a little bit just because it doesn't even matter if people are like-minded necessarily or not, because we're all gonna have our own separate, unique opinions.

Bryan (14:23.117)

Yeah.

Bryan (14:47.48)

Mm-hmm.

Ricky Powell (14:48.243)

And what we, I think what we are is like hearted. I think we have very similar hearts in the sense that, you know, we have a love and a passion for the mission and we know what it can do, not just for our own health and lives, but for the planet and for everyone in it or on it. And, you know, I just, think the time is coming and I'm glad to see all the growth and, but

It's all about mindset. the end of the day, it's like our, okay, I'll back up for a second. Jim Rohn, who was my all-time favorite mentor, he was Tony Robbins' mentor. He was the one who introduced me to a quote that stopped me in my tracks, which was this, your personal philosophy is the greatest determining factor in how your life works out.

Bryan (15:32.718)

Mm-hmm.

Bryan (15:37.655)

Okay.

Bryan (15:46.412)

Mm-hmm. It's so true.

Ricky Powell (15:47.931)

And I really, right? I mean, I thought about it and I'm thinking, and really I came up with something that I've known forever. My personal, I didn't realize it was my philosophy, but it is. I believe that everything happens for a reason. Now there are people who can't get on board with that because of all the pain in the world, because there is a lot of pain in the world. And for various reasons, you know, I totally get it, right? We know what they're talking about.

Bryan (16:11.053)

Yeah.

Bryan (16:15.318)

I mean, it's even worse as you wake up as a vegan and you're like, suffering that happens on this planet is, yeah, so I yeah, sorry, keep going.

Ricky Powell (16:18.771)

Yes, yes, yes.

Ricky Powell (16:24.859)

Exactly. So yeah, so the thing is, all I did was I made it, I modernized it, I made it more simple and more real. And all I did was cross out the last three words, leaving everything happens. Can we all agree everything happens? And at that point, life truly becomes, you know, 10 % what happens and 90 % how we respond to what happens.

Bryan (16:37.15)

Mmm. That's right.

Bryan (16:50.734)

That's right.

Ricky Powell (16:51.491)

And then there's another layer too, not only that, but what's your feeling about why things happen? There are people who believe life happens to them and there are others who believe life happens for them. And so when you believe life happens to you, you can feel stuck and victimized. Whereas when you believe life happens for you,

Bryan (16:59.075)

Mm-hmm.

Bryan (17:05.94)

Mm-hmm.

Ricky Powell (17:15.123)

It opens up a whole new way of thinking and even the painful moments carry a different kind of weight. And you can find, it becomes part of your purpose and mission and all of that to fight through the pain and really use it for learning tools, not only for yourself, but then to teach others.

Bryan (17:35.788)

Yeah. Yeah. You may, you made me think like as I was wandering on this topic of happiness, it kept coming up, meditation and, it let me stumble into another little video clip about meditation. You know, like you were just saying, like, you know, you have to, you have to focus on, on

Ricky Powell (17:45.843)

Mm.

Bryan (17:58.604)

you know, what's happening in this moment on that front. And the whole point of meditation is, you know, try to clear your mind and focus on whatever it is, your nose, the brow of your lip or whatever that is. And then your mind will naturally wander off to something else and then you'll catch it and you'll bring it back to this, this moment again. And I think that

Ricky Powell (18:06.333)

Mm-hmm. Mm-hmm.

Ricky Powell (18:12.828)

Mm-hmm.

Ricky Powell (18:17.789)

Mm-hmm.

Bryan (18:19.224)

the way he said it, was so, it was so I, cause I've, I've done that myself and you're trying to figure out the meditation and stay focused on this and like, how do you do that? And then you wander, but it's the art of catching yourself and bringing it back to the focus of this moment. And that's, that's what it all is. And even the best gurus on the planet are doing that same kind of a thing. So I guess, you know, just that, that anecdote came, came up as part of this pursuit of happiness that

you're going to wander, but bring it back to, that thing, whether it's happiness or whatever you, you call it for yourself on that front. I'm going to be, we've, both are on the same kind of diets here and, you've got this pursuit of happiness. I'm curious if you can hit our listeners with a few happiness habits that you incorporate into your daily routine routine that, that helps sustain you and energize you the way that you're coming across today.

Ricky Powell (19:15.411)

Yeah, absolutely. So first of all, and I can't even believe that this has become a habit and I am so grateful that it has, but I have to be at work. I have to be at an office at 730 in the morning. And so I now get up at 5 a.m. I am at the gym by 5 15, 5 20. I live right near it. Work out for an hour. I'm on the treadmill jogging like between five and six miles an hour.

And then I work out with weights and work core or whatever it is, you know, and that is how I start five days a week, Monday through Friday. And it just, I can't even imagine skipping a day. just, you know, so to get into that kind of habit where you're really, really nurturing and taking care of yourself in that way. And then also at night, sleep is so, so deeply important.

Bryan (20:00.238)

Mm-hmm.

Ricky Powell (20:13.043)

and making sure that you're getting enough rest, seven to eight hours if possible. And so I try and get to sleep at that point where I do get that. Although it's tough because that entrepreneurial lifestyle, right? It's like we're always working, but it's important. And again, just feeling the gratitude and forgiveness is such a huge one.

Bryan (20:28.238)

Yep, that's right.

Ricky Powell (20:41.935)

not only forgiving others who may have hurt you, but really forgiving yourself because we're all human and we make mistakes. And that's probably one of the toughest ones that I had to really take to heart and feel on a real visceral level. I mean, is that self-forgiveness? Because it's so much easier to blame someone else or something else, but

Bryan (20:47.384)

Mm-hmm.

Bryan (21:04.856)

Mm-hmm.

Ricky Powell (21:10.161)

When you take personal responsibility and then forgive yourself for it, it goes a long,

Bryan (21:17.378)

Yeah. Yeah. It was, I was, I watched this, TV show episode, it's called the pit. It's like 12 hours or 15 hours in the ER room in Pittsburgh. And, and so I don't, so I don't want to ruin it for you, but like I have to take when somebody's in that end of life care stage of life or something like, you know, how do you, how do you bring that, that happiness enclosure to it or something?

Ricky Powell (21:30.781)

We just started watching that.

Bryan (21:47.372)

And it's, they, they summarize it so beautifully. thought, know, you say, love you. thank you. And I forgive you. please forgive me or something like that, just to like, just bring that closure about that. And I think that's such a peaceful and happy way to try to, to, to close that out or something. But, so I don't know. You made me think of that too. You got all these little things sparkling in my head. So thank you, Ricky. What I want to talk about like.

Ricky Powell (22:00.563)

Mm-hmm.

Ricky Powell (22:05.938)

Mm-hmm.

Ricky Powell (22:10.119)

Mm-hmm.

Ricky Powell (22:14.579)

of course.

Bryan (22:17.032)

Lifelong happiness. It's lifelonghappiness.com. Like how did you get started? You know, saying like I'm going to be this kind of business, this kind of coach. You know what's your goal with it? Talk to us about how it started all that good stuff.

Ricky Powell (22:31.603)

Yeah, sure. Happy to do that. So when I was working at that production company on the Golden Girls, I worked my way up for about five years. And then I moved over to NBC where I spent the next 25 years putting every comedy, drama and reality show on the air. And I was like the liaison between the outside producers and all the internal teams. And for the first nine years there, I was working like this.

Bryan (22:54.914)

Mm-hmm.

Ricky Powell (23:01.477)

with a true sociopath. mean, really dangerous guy, pathological liar, really, really painful. And to call him a workplace bully would be the greatest understatement ever. And so it was really in an effort to help him. I asked myself the question, is there anything I can do to help this guy be just a little happier and not just for him, but so I could reclaim some of my own happiness again?

Bryan (23:31.118)

Mm-hmm.

Ricky Powell (23:31.987)

And that's what drove me to pick up my first book on the subject called, Happiness is a Serious Problem by Dennis Prager. And of course, this guy wanted nothing to do with it, but I became so fascinated with the topic. I took it and ran with it. I read every book on the topic, listened to every program. In 2012, I wrote my own book called, Happiness Rocks, a powerful blueprint to master the art of lifelong happiness.

I helped charter, thank you. I helped charter a Toastmasters club there and went all the way through. so I kind of, and I launched the website again while I was still there. So I was carving out this whole new encore career really, while I was still at NBC as an author, speaker, coach, and trainer. So, but I always, what happened was it really became like a passion project.

Bryan (23:57.314)

Love it.

Bryan (24:16.974)

Mm-hmm.

Ricky Powell (24:27.557)

And I never really fully turned it into a business. so, you know, life happened and I, you know, other stress came from other places. I pulled it all down. And so finally about not, not yet a year ago, I said, what am I doing? I mean, this is it. I mean, this is what I'm meant to be doing. And so I now got it back up. I'm in the process of creating, you know, courses and a community membership.

Bryan (24:48.439)

Right.

Ricky Powell (24:56.915)

Because eventually I'm going to start doing group coaching. I'm going to have a community program where people can join and money, you know, it's like it'll be less than a cost of, you know, lunch out with a friend or something, right? Because I don't want money to be a barrier because of how important this is. But there'll be a couple of group coaching calls a month all related to health, wealth and happiness. Plant-based, you know, vegan, that'll be a big part of it.

Bryan (25:11.982)

That's right, that's right.

Mm-hmm.

Ricky Powell (25:27.283)

I'll have affiliates as well and help people create the life they're really looking for, both personally and professionally, because anyone can do this. We know, I mean, there are no barriers anymore. So it's so doable. I just, I can't not do this.

Bryan (25:38.082)

Mm-hmm.

Bryan (25:42.456)

That's right.

Bryan (25:50.39)

I feel your passion coming across as we're talking today. I'm curious, like for our plant-based on fire audience and entrepreneurs that are listening, what is that one like fire starter action they can take this week to ignite or accelerate their plant-based business journey and incorporate happiness along the way.

Ricky Powell (26:00.403)

Mm-hmm.

Ricky Powell (26:14.481)

Well, think, let's see, I'll give you the marketing answer first. They should immediately go to lifelong happiness and sign up for my weekly newsletter because every Sunday morning now at 6 a.m. Pacific time, you know, I send an email to my mailing list and it's just, it's like inspiration in your inbox. It's not a bunch of bumbo jumbo and it's not a whole long diatribe of stuff.

Bryan (26:19.894)

Okay.

Bryan (26:43.214)

Mm-hmm.

Ricky Powell (26:43.759)

Each week it's a different topic. And anyway, but honestly, it's like having the clarity. The only thing I read something somewhere that said, you the only thing standing in the way of you and you getting everything you want in life is knowing everything you want in life. You've got to have the clarity. you know, again, that's what I help with too. But

Bryan (27:08.504)

Yeah.

Ricky Powell (27:13.637)

It's just, I salute everyone who's listening and everyone who's going for the plant-based businesses. I just think it's gonna keep growing and growing. I think still we're all in at a very, very early stage. So there's just, there's so much abundance out there.

Bryan (27:30.146)

Yeah, I am hopeful for the planet that we can all, you know, get on that journey faster as we go. So I appreciate all of the plant based businesses out there listening, watching this episode, and, trying to figure out some ways to incorporate happiness into everything that they do. Ricky's got an amazing wealth of knowledge. I've gotten to hang out with him a couple other times.

Outside the microphone here and and I can tell you that he will most likely help unlock a bunch of areas for you if you reach out to him. So check out lifelonghappiness.com. Ricky, what can we do as a community to help you and what are the best ways to get in touch?

Ricky Powell (28:14.077)

Well, gosh, thank you, Bryan. I mean, really, it's spreading the word. So if you visit the site and you like what you see, please let everyone else know as well. Because again, I'm in that kind of growing first phase of being able to connect with many people. And I do speaking and coaching and

You know, it's what I live for. It's what I'm really passionate about. I've got a webinar coming up actually July 12th. So a week from this Saturday. And you can also go to the website, click on master class at the top and you can register for the webinars. 100 % free master class. And it's called Beyond the Noise, a clear path to health, wealth and happiness in a very distracted world.

Bryan (29:06.7)

Awesome.

Ricky Powell (29:06.707)

And I think everyone could benefit from it because am I the only one? Does anyone else feel like there's a lot of noise out there these days? Yeah, it doesn't need to be that way. We can use our mindset to just cut through it all and really focus on going inward and living with that inner peace. It's all about not only happiness, but inner peace. Because life is that roller coaster. And when we're at the peak, we've got that happiness.

Bryan (29:12.492)

Right. Yeah.

Ricky Powell (29:34.823)

but we really need the inner peace to get us through the challenging times too.

Bryan (29:39.202)

Yeah, absolutely. That is awesome. So check out lifelonghappiness.com, get in touch with Ricky and he will help you change your life. I'm sure that is all the time we have for this episode of the PlattePaceOnFire podcast. Thank you so much, Ricky, for joining us, hanging out and sharing your insights and experiences with our community. Until next time, everybody, keep that fire burning.

Ricky Powell (30:01.083)

My pleasure, Bryan.